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01 · Innovation strategy and management

Innovation connected to business priorities.

We structure strategy, portfolio and governance to decide which projects to fund, accelerate, review or stop. Scope and deliverables are defined with leadership, based on the resources available.

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Business priorities connected to a prioritized portfolio and to follow-upPRIORITIESGrowOptimizeRenewPORTFOLIOfit →impact →MANAGEMENTMilestones anddecisions
PrioritiesLeadership objectives and decisions
PortfolioChoices with business impact
ExecutionCapacity, owners and milestones

How it works

A clear path to execution.

  1. 01

    Strategy

    Drivers, challenges and decisions with leadership.

  2. 02

    Diagnostic

    Governance, resources and real feasibility of execution.

  3. 03

    Portfolio

    Contribution, risk, timing and available capacity.

  4. 04

    Action plan

    What to advance, review or stop; who executes and how to measure.

What your company can receive

  • Diagnostic of opportunities and obstacles to execution
  • Portfolio with criteria to invest, accelerate, review or stop
  • Roadmap with stages, owners and resources
  • KPIs and a decision routine with leadership

Scope defined according to the company's challenge.

Frequently asked questions

Can we build an innovation strategy from scratch?

Yes. The work can formulate your innovation drivers or review an existing system. The starting point is the business priorities and the capabilities needed to deliver them.

How does senior leadership take part?

Leadership defines the objectives, the investment criteria and the portfolio decisions. The diagnostic also considers resource availability, management incentives and obstacles to execution.

Does MIRANDA support implementation?

The scope can include rolling out governance, periodic portfolio reviews and executive follow-up. Deliverables are organized in stages, combining short-term decisions with the development of the company's capabilities.

How is this different from Innovation as a Service?

In this offering, we structure or review innovation strategy and management in a project with agreed scope and deliverables. The work may include implementation support. In Innovation as a Service, MIRANDA runs the agenda and projects with your team on a recurring basis. The two offerings can be contracted separately or in sequence.

From Rodrigo Miranda's track record

68 projects

When the portfolio calls for a strategy review.

Mapping the portfolio against four innovation pillars found about 32% of projects outside them. The diagnostic separated misalignments from new opportunities to update the plan.

See the case
Take the free diagnostic (in Portuguese)

An initial reading with next steps and a PDF guide (in Portuguese).

Contact

What result does your company need to achieve?

Tell us about the challenge. MIRANDA will get back to you to understand your priorities and assess how we can help.

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